Two Local Businesses Join Hospital Foundation Cause Marketing Program

Care4 partner logos.

HAMILTON, ON – November 26, 2019: Hamilton Health Sciences Foundation is pleased to announce that Cameron Wilson – Dominion Lending Centres Canuck Mortgage Group and Visus Eyewear have joined its Care4 cause marketing program.

The Care4 program is an innovative fundraising partnership that empowers businesses to demonstrate social responsibility by making a financial commitment on behalf of their customers to Hamilton Health Sciences Foundation.

“It gives me tremendous pleasure to welcome Cameron Wilson and Visus Eyewear to our Care4 family,” says Tamara Pope, Vice President of Marketing and Communications at Hamilton Health Sciences Foundation. “Both of these partners are making a vital difference for patients across the region.”

Cameron Wilson – Dominion Lending Centres Canuck Mortgage Group:

For each mortgage agreement signed in the regional municipalities of Halton, Hamilton, Wentworth, Haldimand, Norfolk, Brant, and Waterloo-Wellington, Cameron Wilson will contribute 5 per cent of revenue from his gross commission to Hamilton Health Sciences Foundation.

“As a father to three young children, having quality health care matters greatly to me,” says Cameron Wilson. “I decided to partner with Hamilton Health Sciences Foundation to create reoccurring and sustainable revenue for the purchase of much-needed equipment and amenities.”

The community can learn more about Cameron Wilson and his involvement with the Care4 program at getthemortgagethatgives.ca.

Visus Eyewear:  

Located at 1595 Upper James St. in Hamilton, Visus Eyewear is introducing an offer whereby

customers purchase a $200 gift card for only $100. Visus Eyewear will donate $20 from every gift card purchase to Hamilton Health Sciences Foundation.

“I joined the Care4 program because I believe in giving back to the community,” says Pat Piro, Founder & CEO of Visus Eyewear. “Hamilton Health Sciences Foundation is a great charity to support because everyone in the community, at some point or another, will need the care provided at Hamilton Health Sciences.”

Learn more about Visus Eyewear and its involvement with the Care4 program at visus.ca.

Cameron Wilson – Dominion Lending Centres Canuck Mortgage Group and Visus Eyewear join a growing list of regional businesses committed to making a vital difference for patients across south-central Ontario through the Care4 cause marketing program. To learn more about Care4, to support any of the partners or to become a partner, visit hamiltonhealth.ca/care4.

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Media Contact:

Michael Cordeiro
Marketing and Communications Specialist
Hamilton Health Sciences Foundation
905-521-2100 ext. 73374
cordeiromi@hhsc.ca

About Hamilton Health Sciences Foundation and Care4:

Hamilton Health Sciences Foundation provides vital funding to enable the best possible patient care. We inspire and motivate gifts that fund medical equipment and patient amenities, innovative research initiatives, essential redevelopment of clinical care spaces, and the education and training of health care providers.

As a registered charitable organization, we proudly support patients and families across south-central Ontario, and from outside the region, who receive specialized care at Hamilton Health Sciences including Hamilton General Hospital, Juravinski Hospital and Cancer Centre, McMaster Children’s Hospital, and St. Peter’s Hospital. The associated programs at the Regional Rehabilitation Centre, McMaster University Medical Centre and Ron Joyce Children’s Health Centre are also included.

Care4 is an innovative fundraising partnership that empowers businesses to demonstrate social responsibility by making a financial commitment on behalf of their customers to Hamilton Health Sciences Foundation. The principle of the program is simple, yet powerful in its multiplier effect. When consumers make a purchase from a Care4 partner, a portion of the purchase directly supports patient care, education, research and equipment across the supported sites of Hamilton Health Sciences.

Dominion Lending Centres, is Canada’s largest mortgage brokerage with partnerships with Canada’s major Banks, Credit Unions, Monoline Lenders and Trust companies. These relationships and access, allow Mr. Wilson the ability to provide consumers with customized options for their mortgage needs, however, he works directly for the consumer, not the financial institution; meaning that the consumer’s financial interest is addressed and represented to the Financial Institutions. Mr. Wilson’s services are free, only a fee will apply to those borrowers with challenging credit or income situations, this is when Mr. Wilson’s services are most important to borrowers and in many cases allows the borrower to keep their home.

Visus Eyewear: Being fairly new to the Hamilton community, and still growing and making our name and brand known, Visus Eyewear is slowly establishing itself as Hamilton’s premier destination for eyewear and eyecare.

From the designer and name brand eyewear, to our growing roster of optometrists taking care of ocular health and eyeglass prescriptions, to our on-premises lab, we are truly your one stop destination for eyewear and eyecare.